NEW FISHING GEAR FROM ICAST 2025!

Fishing

New Bubba Smart Fish Scale Lite: ICAST 2025

The Bubba Smart Fish Scale Lite, an ICAST 2025 Best of Show award winner, makes weighing fish in bass tournaments fast and efficient.

By Hook & Barrel Staff
Jul 17, 2025
Read Time: 2 minutes

The Bubba Smart Fish Scale Lite is designed to make weighing fish fast and efficient when competing in bass tournaments. This innovative scale was on display at ICAST 2025 and brought home a Best of Show award in the Cutlery, Hand Pliers, or Tools category!

Bubba Smart Fish Scale LITE
The Bubba Smart Fish Scale Lite on display at ICAST 2025 in Orlando, Florida.

The new digital scale uses a premium lip clip system to speed things along and has a serious 60-pound capacity, along with an accuracy margin of +/- 0.3% and an IPX4 water-resistant rating. The Bubba Smart Smart Fish Scale Lite is Bluetooth-capable and equipped with a color LCD screen for easy readability.

Bubba Smart Fish Scale LITE

The scale can even pair to the Bubba phone app for storing essential data like weights, species, weather, and the GPS locations of your catches. If you subscribe to the Pro Plan, you can use Bubba's Smart Culling System technology and special Tournament, Rally, and Competition modes for even more comprehensive fish management.

Designed with an ergonomic non-slip grip for a sure hold wet or dry, it's powered by AAA batteries or optional rechargeable lithium-ion 18650 batteries.

Bubba Smart Fish Scale LITE

Bubba Smart Fish Scale Lite Features:

  • 60-pound max, accuracy +/- .3%
  • IPX4 water resistant
  • Color LCD screen, Bluetooth capable
  • Pairs to Bubba app, Pro Plan available
  • Non-slip grip, premium lip clip
  • Takes (3) AAA batteries or (1) optional rechargeable Li-ION 18650
  • Unlock the full feature set with Bubba Pro Plan app ($4.99 / month fee or $49.99 / year fee; available for IOS and Android systems)


This page may contain affiliate links. If you click and make a purchase, we may receive a commission.

Join Us